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Below is a complete list of course descriptions in the Political Management program:
PMGT 201 Fundamentals of Political Management
An introduction to the field of political management: recent political history, Washington and its centers of power, lobbying and influence, issues and ideology, elections, and ethical considerations. Must be taken in the first semester of studies. (3 credits)
PMGT 202 Research and Data Collection
Evaluation of research information used by political managers to prepare position papers, analyze candidate records, buy advertising time, analyze constituencies, and target direct mail for canvassing, registration, and get-out-the-vote campaigns. (3 credits)
PMGT 207 Strategy and Message Development
The specialized forms of communication that political professionals use to win public support for their candidates and policy positions. Message development: the art and craft of persuasion and the integration of research, strategy, tactics, and public feedback. (3 credits)
PMGT 220 Fundraising
Raising and spending money in political campaigns, referenda contests, issue politics, and lobbying efforts. Budgeting, control of expenditures, accounting procedures, and general strategies for fundraising. (3 credits)
PMGT 230 Lobbying
How lobbying and organized advocacy fit into the American political process and development and implementation of advocacy strategies. Lobbying by business, labor, public interest groups, and other nonprofit organizations; lobbying within and among various branches of government. (3 credits)
PMGT 233 Grassroots Politics
Lobbying and advocacy strategies and techniques at the local level. Use of grassroots lobbying by corporations, labor unions, civic and nonprofit organizations, and special interest groups. (3 credits)
PMGT 240 Campaign Management
Orientation to the basic systems that must be managed to produce electoral victory. Importance of the campaign plan and campaign budget as techniques of management. (3 credits)
PMGT 246 Political Communications Strategy
The role of the communications director. Message development and implementation of a coordinated communications strategy. Integration of paid and free media. (3 credits)
PMGT 247 Campaign Strategy
Strategy, tactics, and management of campaign research, polling, message formulation, and media. (3 credits)
PMGT 250 Issues Management
Management of public policy issues, rise of referenda and citizen initiatives, proliferation of issue-oriented campaigns directed at the grassroots. How individuals and interest groups participate in the issue advocacy process and the evolving role of political and campaign managers in issue campaigns. (3 credits)
PMGT 260 Ethics and Political Management
Application of ethics to political campaigning, lobbying, and representation generally; norms of conduct that should guide activities and working relations of candidates, campaign consultants, polling organizations, political reporters, lobbyists, legislators, and officials. (3 credits)
PMGT 265.25 State Party Building
Review of state parties and their role in electing members to state and local offices. Attention to key campaign elements, including stump speeches, candidate recruitment plan, and earned media presentations. (3 credits)
PMGT 280 Leadership and Politics
Leadership in the political realm in comparison to the corporate and nonprofit sectors. (3 credits)
PMGT 290 Independent Study
Students must fill out an Independent Study Approval form prior to registration. Students are required to submit three Independent Study projects (one credit each) throughout the duration of the course curriculum. (3 x 1 credits)
PMGT 295 Advanced Problems and Strategy
Capstone seminar that integrates research skills and political techniques required to define political objectives and develop the appropriate strategies to accomplish such objectives. Students must have completed 24 credit hours to enroll in this course. (3 credits)
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"I knew if I was going to get a master's degree, it should be in something that really interests me. I wanted to work in politics, but I didn't want a law degree. The Political Management Master's degree was a perfect fit. My coursework at the GSPM helped me build the right kind of foundation for working in the political arena."
George Cecala, Press Secretary for Congressman Steve Chabot
Political Management Graduate, 2003
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